{"product_id":"san-francisco-neon-pb","title":"San Francisco Neon: Survivors and Lost Icons","description":"\u003cp\u003e“Just when you thought you knew everything about San Francisco, along comes a new book, San Francisco Neon: Survivors and Lost Icons. With beautiful photography, paging through is like strolling down the streets of a familiar city with a new vantage point. You’ll never look at San Francisco streets in quite the same way again. If just one of these neon survivors gets saved from demolition, this book is a huge success.”\u003cbr\u003e—Andrew Danish, author of \u003cem\u003ePalm Springs Weekend\u003c\/em\u003e (Chronicle Books)San Francisco\/photography essay by local award-winning travel writer Tom Downs.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNeon preservation notes by Eric Lynxwiler, neon sign art expert and board president of the Museum of Neon Art (MONA).\u003c\/li\u003e\n\u003cli\u003eEndnotes section with local stories, oral history, and rich details on 45 iconic neon signs by photographers and essayists.\u003c\/li\u003e\n\u003cli\u003eIndex by neighborhood to give readers a sense of which neighborhoods still have clusters of neon, and which neighborhoods have lost all but one or two surviving signs.\u003c\/li\u003e\n\u003cli\u003eNeon condition to give readers indication which signs are illuminated nightly, which signs do not light up and need restoration, and which signs are lost icons.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eSoftcover book with 200+ photographs\u003c\/span\u003e\u003c\/p\u003e","brand":"SAN FRANCISCO NEON","offers":[{"title":"Default Title","offer_id":45196044370098,"sku":"978-736477625","price":33.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0578\/8155\/9218\/files\/978-736477625-1x.jpg?v=1741719446","url":"https:\/\/museumstore.sfmoma.org\/th\/products\/san-francisco-neon-pb","provider":"SFMOMA Museum Store","version":"1.0","type":"link"}