Do Purpose

$15.26 Member Price

By David Hieatt

This empowering handbook delivers authoritative advice on how to build a purpose-driven company, motivate employees, and connect with consumers. Written by entrepreneur and marketing expert David Hieatt, these pages offer an engaging combination of practical tips, rousing quotes from business leaders across industries, and illuminating anecdotes. Full of enlightening wisdom on how to define a company's central purpose (beyond profit), foster a strong company culture that attracts talented staff and develop a brand story that resonates with consumers.

Paperback, 160 pages, 2018.

5" x 7"

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